Direct Response Pros, Inc. has been a leader in the pay per call, pay per lead industry since 2008.

The bottom line is we make your company more money.
Direct Response Pros has over 40 years of experience in running, managing and optimizing large and small business operations.


We specialize in targeted marketing and social media advertising!


Take advantage of our TV, Radio, Mobile, Internet and Call Center capabilities.


Start making money and find out how to lower your cost per acquisition by contacting us today!




Local Radio Target specific audiences and radio station formats on a market by market basis.Proven results on 1,000’s of local radio stations.

Satellite Radio – Nationwide exposure reaching highly educated and above average income consumers. National Radio Networks include syndicated talk/news/sports/music shows usually carried simultaneously over 100s of local affiliates nationwide. Utilize our remnant inventory for maximum value.

Paid Endorsements – Use local market popular DJs to introduce your marketing message to their audiences giving you instant credibility.

Pay Per Inquiry Radio – Pay Per Call Radio – Allows you to receive highly valuable unused inventory and only pay per call generated. Your advertisement may be broadcast to over 2000 radio stations nationwide.


Local TV – Reach consumers in local markets that best match your product and/or service. Choose from any local stations nationwide.

Satellite/Dish/Cable TV – Reach millions of viewers regionally and nationally with low rates and proven results based on historical data. These include super stations and various bundled packages.

Network TV – National rates available upon request. We help you choose the right networks based on cost and demographic to maximize your return on investment.

Pay Per Inquiry TV – Pay Per Call You receive highly valuable unused inventory and only pay per call generated. Your advertisement may be broadcast over 1000 local, cable and national outlets.


Take advantage of pay per inquiry, click to call & pay per call advertising Our national pay per call network utilizes banner ads and keyword text links across multiple targeted networks based on user demographics. Only pay per call received.


Pay Per Inquiry Direct Mail is available. Reach your targeted households and only pay per call generated.


National Network.   We generate millions of highly qualified leads a month utilizing our large national display pay for performance network. Find out how you can lower your cost per contact and only pay per lead generated.


Direct Response Pros, Inc. is a premier pay per call marketing company delivering top quality calls to clients since 2008.

Don’t see what you are looking for?
Contact us today to find out how we can help increase your revenue through a custom blended marketing campaign.


We create custom pay per call, pay per lead and pay per inquiry campaigns using TV, Radio, Mobile, Print and Call Centers.

Back Brace Leads – Medicare & Private Insurance

Pay Per Call

TV Calls: $32 Per Unique 10 second or longer connected call

Direct Mail: – Calls are generated from client approved direct mail campaigns, call us for pricing.

Pay Per Lead

Cost: $1.00 – $3.00

Compliance – TCPA Compliant, HIPPA Compliance (For Medicare Leads the consumer must opt-in specifically for the offer)

Minimum Order – $2000

CPAP Medicare & Private Insurance Sleep Apnea Leads

Cost: $1.00 – $1.25

Real Time Posted Internet Lead with client TCPA compliance language added

Information Collected

  • name
  • address
  • city
  • state
  • zip
  • phone 1
  • phone 2 (if available)
  • (email if available)
  • Have you or a loved one been diagnosed with sleep apnea and would like free information on a CPAP machine?

If all of those criteria are met the lead is posted into your database in real time. Potential volume is 200+ leads per day.

Craigslist Services

Automate your Paid Craigslist postings

Post by day, week, hour and month

Unlimited Postings

Contact us today for a FREE demo

Final Expense Leads – Pay Per Call

Pay Per Call

Cost: $30 per unique connected call

TV & Radio Calls

Simple Opt-In Web Leads

Cost: $1.00 – $1.50

Health Insurance Pay Per Call Leads

Lead Types & Cost

TV/Radio Calls – Available via Paid Media Campaigns

Web Leads – $1.00 – $1.50 per lead

Home Improvement – Home Services Pay Per Call Leads

Home Security

$90 per 60 second or longer call (mobile search) Works well if you have a high CPA allowable

Garage Door Installs and Repair

$40 per 60 second or longer call. We can Geo – Target (minimum monthly spend $2500)


$30 per 60 second or longer call. We can Geo – Target (minimum monthly spend $2500)

Locksmith Services

$32 per 60 second or longer call. We can Geo – Target (minimum monthly spend $2500)(We have seen as high as 50% call to appointment rate)


Cost: Varies Depending on your Offer/Creative

Lead Definition: unique 60 second or longer connected call

Volume Potential: 50 – 1000 leads per day

States: All 50

Call Center Hours: Must be able to take calls 8a – 8p Mon – Fri and for best results will have overflow available 24/7.


Custom programs available include:

  • Radio
  • TV
  • Print
  • Internet
  • Outbound Calling
  • Phone Verified Leads
  • Hot Transfers

Legal Leads – Mass Tort Litigation – Pay Per Call

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We have generated thousands of clients for some of the biggest attorneys in the US over the last 5 years. If you are a law firm looking for more clients at a lower cost per acquisition using using pay for performance/Pay Per Call Radio and TV media, then contact us today.

We have generated thousands of clients for:

  • Avandia
  • Yasmin
  • Xarelto
  • Transvaginal Mesh
  • Personal Injury
  • Auto Accident
  • SSDI
  • Workers Comp
  • Pradaxa
  • Bus Accident
  • Auto Accident
  • Motorcycle Accident
  • Bankruptcy
  • Debt Consolidation
  • Granuflo & NaturaLyte Lawsuits
  • Hip Recall Lawsuits
  • Risperdal

Call now if you are a law firm looking to gain national exposure and new clients.

Legal Marketing

Find out how to optimize your marketing efforts, increase intakes and sign up new clients. We have proven methods to enhance your legal marketing efforts and grow your law firm. Attorneys who have used our services have lowered their cost per case acquisitions through proven methods.

Medicare supplemental Insurance Leads – Med Supp Leads

TV Leads Cost: $45

Lead Type: Pay Per Call (60 seconds or longer)

Private Insurance – Diabetic Testing Supply Leads – Pay Per Call

Private Insurance Pay Per Call

TV Leads Cost: $25.00 per unique connected call

Reverse Mortgage Leads – Pay Per Call

Reverse Mortgage Pay Per Call TV Leads

Contact us for a custom marketing campaign


Call Center Services

Optimize your call center or build a new call center today.

Craigslist Services

Automate your Paid Craigslist postings and post by day, week, hour and month. Unlimited postings that are easy to use and includes reporting.

Media Buying

Full service media buying for direct response TV, direct response radio, print, Internet, podcast, mobile phone and direct response advertising, with an emphasis on remnant inventory. All campaigns are monitored and optimized for maximum ROI.


We offer full service marketing and consulting that includes custom direct marketing campaigns, graphic design, strategic planning, outreach communications, public relations and more!

Online Lead Generation – Pay Per Lead

Buy real time TCPA and HIPPA compliant leads for your product or service.

Pay Per Call – Pay Per Inquiry Advertising

Pay per call direct response advertising available on TV, direct response radio, print, mobile phone & Internet.

Political Advertising

Local, state & national advertising utilizing a direct response approach to deliver voters to your campaign. Take advantage of our remnant radio advertising inventory to lower your cost before the political window and LURs (lowest unit rates) are available. Utilize our database of over 167 million cell-phone users to deliver highly targeted text messages throughout your campaign. We also offer cost effective voice broadcast marketing. Our experience ranges from local to presidential campaigns.

Social Media Management

Social media management


Heartburn Drugs

Talcum Based Powders

Levaquin or Avelox


Dangerous Blood Clot Devices



Thomas Coolidge, CEO

Thomas Coolidge, CEO of Direct Response Pros Inc. (DRP), has been working in direct response marketing and advertising — encompassing TV, Radio, Social Media, Mobile and call center work — for the past 13 years. DRP specializes in custom direct response pay-per-call marketing and sales campaigns, using Social Media Marketing, Radio, TV, and Mobile to drive consumer inquiries and inbound calls. Having years of experience in various industries including: Senior Marketing (back/knee braces, CPAP, diabetes, final expenses); Insurance (health, Medicare supplemental); Legal/Mass Tort (personal injury); clinical trials; research groups; home services (roofing, plumbing, locksmith, pest control); Job Recruitment (generate leads for medium/large recruitment companies). DRP also creates custom multi-channel marketing campaigns.

Coolidge purchased all the radio advertising for Ron Paul’s 2008 presidential campaign and was the first to introduce a direct response advertising approach. He has helped attorneys generate more than $600 million in mass tort litigation case value during the past six years. Coolidge has been providing pay-per-call and performance-based advertising since 2005. He has a degree in economics from San Diego State University (2003) and has traveled around the world on a boat.


How Can We Help?

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